Founded in 2005, Hypebeast is a global contemporary-culture media brand with operations across 12 markets. Through original reporting, video, collaborations, and live events, Hypebeast covers fashion, footwear, art, design, music, sports, and technology, bringing audiences closer to the people and ideas shaping culture.
Hypebeast is looking for two Editors to join our editorial team in Hong Kong, focused on advertorial and branded content. You will write the partner stories that run across Hypebeast and Hypebae for some of the biggest names in fashion, footwear, tech, lifestyle and culture. The role suits a writer with a few years of experience who can turn a client brief into a story our audience actually wants to read, on deadline and in the Hypebeast voice.
Responsibilities:
- Write, edit and publish advertorial and branded articles for global campaigns across Hypebeast, alongside organic news when required.
- Turn client briefs, press materials and campaign assets into clear, engaging stories aligned with the Hypebeast brand and the client's key messages.
- Work with Senior Editors, Sales, Account Management and Hypemaker to scope deliverables, confirm timelines and manage client feedback and revision rounds.
- Manage multiple campaigns at once, tracking deadlines, approvals and go-live dates.
- Write headlines, standfirsts and social copy that drive clicks while meeting partner requirements.
- Apply SEO best practices and Hypebeast style and disclosure standards to every partner post.
- Prepare images and assets in WordPress and Photoshop for publication.
If you think you've got what it takes, please send your cover letter, CV, three English writing samples (at least one branded or sponsored piece, if available) and expected salary.
This position is based and located in Hong Kong. Candidate must be eligible to work in Hong Kong.
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